The mobmov as a franchise

Recently there’s been a lot of interest in starting up other mobmovs in other areas of the country. I just got an e-mail today from a guy in LA raring to go, and there have been e-mails from people in Minneapolis, San Diego, and Pittsburgh just this past week. I think it’s totally cool to hear that people want to set up their own and bring this thing into wider and wider circles! I think, the more the merrier, I’m happy to help them get going.

But what should new mobmovs be called? Obviously not “branches”… maybe “venues”… but there has to be something more interesting to call them. Ideas?

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